Monday, May 11, 2009

Creativity in crisis time




A German Campaign for the Sparkasse Bank, using the actual crisis time, it shows a strong insight message: Throwing your pennies to a fountain to ask for a wish. Do you copy? :” Wishes? Rather invest your money safely.







Now a days when we spoke about worldwide crisis, the opinions are very wide: invest, wait, to low expenses, discounts, strategies, etc. The point where every opinion converge is that 2009 woun´t be easy. Creativity will be helpful to pass this, using innovative ways to publish your “adds” or to communicate to your costumers, using furniture and media at lower money costs but at high “mind” costs. Take a look at what´s new, here I present these two brilliant ideas.




Got the big picture???

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